The Social Media Bible: Tactics, Tools, and Strategies for Business Success
| Author | : | |
| Rating | : | 4.27 (769 Votes) |
| Asin | : | 0470411554 |
| Format Type | : | paperback |
| Number of Pages | : | 840 Pages |
| Publish Date | : | 2014-06-02 |
| Language | : | English |
DESCRIPTION:
Lon Safko is an innovator and professional speaker with more than twenty years of experience in entrepreneurship, marketing, sales, strategic partnering, speaking, training, writing, and e-commerce. He is the founder of eight successful companies, including Paper Models, Inc., and LonSafko. Visit him at
Part Three offers mini exercises and assessments to help you conduct a social media audit of your company, your competition, and your customers, so you can craft the perfect strategy for your business.If you want to grow your business, you have to stay connected to your stakeholders- whether you're a big corporation, a small business, or even a nonprofit. Part One introduces you to social media, and gives you a helpful framework, and presents practical and tactical tips for using some of these tools. The Social Media Bible will show you how to harness the collective wisdom and viral value of your stakeholders and stay ahead of your competition. The Ultimate Guide To Social Media MarketingThe Social Media Bible will show you how to build or transform your business into a social media—e
‘A Bumper guide to social media marketing…show you how to build or transform your business into a social media-enabled enterprise.' (Accounting Technician, December 2010).
Good book, but not a bible This book is a good way to get familiar with online social tools. The author covers ways to use email, social networking tools and publishing tools. He has good information about establishing some goals and determining a strategy for meeting the goals. He also has a lot of useful references if you want to get more familiar with a particular topic.I only gave it three stars for the following reasons: - Too much coverage of the history of the internet, email, and web pages. If I was interested in that, I'd get a book on the history of the internet, em. A Comprehensive Social Media Resource David J. Perdue Ask a hundred people what "social media" is, and you may get a hundred different definitions. Frankly, social media doesn't just connect people--it baffles them, too. The authors of "The Social Media Bible," however, have made a considerable attempt at creating a resource that helps readers gain an overall understanding of the social media "ecosystem" (to put it in the authors' terms) and how the social media phenomenon relates to business.First, I think it's in order to discuss what this tome covers. Part I, Background Basics and Tactics, comprises. It's an so-so book with dated material Centerdeal This book in dated, but some of its material is useful. If you can pick up up for real cheap, and you are getting free shipping (because of combining orders), then I guess you could buy it if you wanted that badly. You probably could get the same tips off a Google Search.